Electric vehicles (EVs) are quiet by nature– No engine revs, no exhaust growl. For many, that silence is a feature. For others, especially enthusiasts, it feels like something is missing. That’s why EV makers are becoming sound designers. In traditional internal combustion engine (ICE) cars, the sound of acceleration – The rising RPM, the growl…
Month: April 2025
Grateful to be quoted in the latest The Wire China article
We are grateful to be quoted in the latest The Wire China article “China’s Self-driving Danger”, which dives into the challenges and risks surrounding the rapid rollout of autonomous vehicles in China. As the author of The Xiaomi Formula, I’ve been closely following the intersection of technology, innovation, and automotive disruption in China. The story…
Big Move in EV Safety: China Releases New Mandatory Battery Safety Standard (GB38031-2025)
The future of EV safety just got a major upgrade in China The Ministry of Industry and Information Technology (MIIT) has officially released a new version of the mandatory national standard – GB38031-2025: Safety Requirements for Power Batteries for Electric Vehicles – set to take effect on July 1, 2026. Here’s what stands out: 1….
How to Build a New EV Factory in China
China’s automotive industry is grappling with a growing overcapacity problem as the nation accelerates its transition to electric vehicles. Despite building out more than 20 million units of annual production capacity for new energy vehicles (NEVs), the phaseout of traditional ICE vehicles has barely kept pace. Estimates suggest that only 2 to 3 million units…
Can Porsche Bounce Back In China?
Porsche’s China Sales Plunge 42% as Local EV Rivals Surge. Porsche’s vehicle deliveries in China fell sharply in the first quarter of 2025, down 42% year-over-year. The German automaker sold just 9,471 vehicles between January and March, compared to 16,340 units during the same period last year. The company attributed the decline to “the continuing…