XPeng and Huawei have jointly launched a new-generation AR-HUD system, featuring full-stack integration from optical hardware to real-time AR rendering. This marks a significant milestone in China’s push toward smart cockpit engineering. 👉 key highlights: – Huawei’s in-house optical platform enables high-brightness, high-contrast display under various ambient lighting – Integrated AR navigation, IMI (Intelligent Man-Machine…
Month: June 2025
Is the “囍” taillight design gimmicky?
Yes and no– it depends on perspective: ✅ Not just a gimmick – when viewed strategically: 1. Emotional Branding• “囍” symbolizes double happiness, widely associated with celebration and good fortune in Chinese culture. • It taps into national pride and emotional nostalgia – something that builds loyalty in domestic markets, especially in a high-involvement purchase…
What Makes Lei Jun’s Style So Effective?
The “Lei-style” Playbook – Behind Xiaomi’s rise is not just innovation – but communication. Lei Jun, Xiaomi’s founder, has crafted a unique style that blends humility, storytelling, and strategy. Here’s what defines the “Lei-style” of leadership and marketing: 1. Talks About Struggles – He openly discusses challenges, making the brand feel relatable and human. 2….
GAC Toyota Integrates Xiaomi’s “Human-Car-Home” Ecosystem
GAC Toyota (Guangzhou Auto – Toyota) is taking a significant step toward ecosystem-level smart mobility by formally integrating with Xiaomi’s “Human-Car-Home” platform. The upcoming bZ7 will be the first model to adopt this integration. 👉 From a technical standpoint, this collaboration introduces: • Open hardware ecosystem interfaces for third-party and Xiaomi-compatible devices • Native support…