As more electric vehicles hit the road, the question comes up again and again – Why do some EVs have tiny frunks (or none at all)? Take the AUDI E5 Sportback, for example – its frunk is barely the size of a glovebox. So, are frunks actually necessary? ✅ The Case For Frunks: – Extra…
Author: [email protected]
How Lei Jun Handled the SU7 PR Crisis: A Masterclass in Strategic Silence?
On March 29, a serious accident involving the Xiaomi SU7 made headlines and sparked wide online debate. If you follow Lei Jun on Weibo, you may have noticed something striking: – April 1: He made a single brief remark addressing the incident. – Then, complete silence. – April 5: He posted again, but only to…
Ford Just Pulled the Plug on Its $10 Billion Software Dream
This is wild❗️ This was no side project. FNV4 was supposed to be Ford’s answer to Tesla– A bold, all-in bet on building a unified software brain for future vehicles.– Over-the-air updates, driver-assist subscriptions, digital feature monetization– It was the foundation of a “software-defined” future. Now? Dead. After pouring more than $10 billion into the…
Why Xiaomi Fake the exhaust sound for SU7?
Electric vehicles (EVs) are quiet by nature– No engine revs, no exhaust growl. For many, that silence is a feature. For others, especially enthusiasts, it feels like something is missing. That’s why EV makers are becoming sound designers. In traditional internal combustion engine (ICE) cars, the sound of acceleration – The rising RPM, the growl…
Grateful to be quoted in the latest The Wire China article
We are grateful to be quoted in the latest The Wire China article “China’s Self-driving Danger”, which dives into the challenges and risks surrounding the rapid rollout of autonomous vehicles in China. As the author of The Xiaomi Formula, I’ve been closely following the intersection of technology, innovation, and automotive disruption in China. The story…
Big Move in EV Safety: China Releases New Mandatory Battery Safety Standard (GB38031-2025)
The future of EV safety just got a major upgrade in China The Ministry of Industry and Information Technology (MIIT) has officially released a new version of the mandatory national standard – GB38031-2025: Safety Requirements for Power Batteries for Electric Vehicles – set to take effect on July 1, 2026. Here’s what stands out: 1….
How to Build a New EV Factory in China
China’s automotive industry is grappling with a growing overcapacity problem as the nation accelerates its transition to electric vehicles. Despite building out more than 20 million units of annual production capacity for new energy vehicles (NEVs), the phaseout of traditional ICE vehicles has barely kept pace. Estimates suggest that only 2 to 3 million units…
Can Porsche Bounce Back In China?
Porsche’s China Sales Plunge 42% as Local EV Rivals Surge. Porsche’s vehicle deliveries in China fell sharply in the first quarter of 2025, down 42% year-over-year. The German automaker sold just 9,471 vehicles between January and March, compared to 16,340 units during the same period last year. The company attributed the decline to “the continuing…
Why Are Chinese Automakers So Obsessed with Speed Bumps?
Lately, we’ve seen a wave of Chinese automakers – BYD and Nio showcasing their luxury cars effortlessly gliding over speed bumps. These viral videos make their way across social media, impressing audiences with next-level ride comfort. But here’s the real question: Is this technology truly new? Not exactly. Bose developed an active suspension system decades…
“You have to be mentally prepared to die – but you keep moving forward anyway.”
This doesn’t mean you have to risk your life – It means being ready to face challenges, setbacks, and failure while still pushing forward. Think about the people who changed the world: – Elon Musk took huge risks to grow Tesla and SpaceX, even when people thought he would fail. – Jun Lei started Xiaomi…